RFP 26-1519 - Recruiting Creative Campaign

The Calgary Police Service (CPS) is launching an initiative to redefine its recruitment brand and attract a diverse pool of qualified candidates. We seek a full-service marketing partner to deliver an innovative campaign that includes brand positioning, audience insights, messaging, and creative assets such as video, graphics, and copywriting. The project requires a comprehensive strategy, social media planning, and accessible, inclusive design aligned with CPS values and the City of Calgary’s c