ExpiredServicesAmended (2x)

For Marketing and Advertising Agency of Record for CMHC

Visant une agence de coordination des activités de marketing et de publicité de la SCHL

Description

Through this RFP, CMHC is seeking a strategic marketing and advertising agency to support its national marketing and communication efforts. The selected Proponent must provide bilingual advertising, branding, and media planning services, ensuring the successful execution of integrated campaigns across traditional and digital media.

Quick Summary

Canada Mortgage and Housing Corporation (CMHC) is looking for a strategic marketing and advertising agency to support its national marketing and communication efforts. The agency must provide bilingual advertising, branding, and media planning services to execute integrated campaigns across traditional and digital media.

Ideal For

Marketing and advertising agencies with experience in bilingual campaigns and integrated media planning should bid.

marketingadvertisingbrandingmedia planningbilingual servicesdigital marketing
High complexity

Tender Details

Reference Number
cb-69-3246072
Solicitation Number
RFP-003482
Publication Date
Apr 22, 2025
Closing Date
Jun 13, 2025
Expected Start
Sep 1, 2025
Expected End
Aug 31, 2030
Procurement Method
Competitive - Open bidding
Selection Criteria
Highest Combined Rating of Technical Merit and Price
Notice Type
Request for Proposal

Classification

UNSPSC Code
80140000; 80171600; 80171603; 82100000; 82101800; 82101801; 82101802
UNSPSC Description
Marketing and distribution; Publicity and marketing support services; Publicity and marketing advisory service; Advertising; Advertising agency services; Advertising campaign services; Advertising production service

Trade Agreements

Canada-European Union Comprehensive Economic and Trade Agreement (CETA); Canadian Free Trade Agreement (CFTA)

Contracting Entity

Canada Mortgage and Housing Corporation (CNHC)

700 Montreal Road

Ottawa, Ontario

Contact

France Little

flittle@cmhc-schl.gc.ca

(647) 925-7621

Regions of Delivery

Canada